Hi. My name is Andrew Deitchman.

If you’re interested in what I do have a look around.

• Investmenting
• The Mother Years
• Oceans of Talent
• New is old
• Daycast
• Overeasy

If you want to get in touch, click here.

I’ve been doing this thing for a while whereby I give money to founders and then help them get their start-ups, started. I call it investmenting.

Investmenting= Money + ___________________

Nice things said about my investmenting:

“Andrew was one of the first calls I made when starting my new venture. His creativity, connectivity, and energy is unparalleled.”
Steve Ells — Founder, Counter Service (previously Founder of Chipotle)

“Andrew is as much a founder of MSCHF as anyone. He’s been my partner since the beginning and continues to help us realize big dreams.”
Gabe Whaley — Founder, MSCHF

“During our first raise for Away, we tried to curate great creative and generous people. We’re lucky Andrew was one of them.”
Steph Korey — Founder, Away Luggage

“Having Andrew involved in the early days at Sir Kensington was without a doubt part of our secret sauce. (No pun intended).”
Scott Norton — Founder, Sir Kensington

“Andrew was the first one to ‘get’ what we were trying to build. And we talked to a lot of people before him.”
Chris Stang — Founder, The Infatuation

“From trunk-show days to private equity investment, Andrew has been our most trusted ally, mentor and motivator.”
Caroline Danehy — Founder, Fair Harbor

“Andrew gave me the nudge I needed to move on my idea. More than that, he’s backed it up with capital and the creative firepower to get us successfully launched.”
James O’Reilly — Founder, Lore Bathing Club

“DTC engagement rings was far from an obvious concept to get behind, yet Andrew came on as an initial investor and advisor. His faith in us and our vision continues to be a huge difference maker as we’re now scaling the company.”
Kegan Fisher — Founder, Frank Darling

“From our original LES location through our pivot to CPG and sale to Kiss Beauty, Andrew has been there with great advice and clutch connections. He’s been a lot more than an investor. He’s become a dear friend and mentor.”
Cyndi Ramirez — Founder, Chillhouse

“There should be a new metric invented for Andrew — something that measures impact per dollar invested. He came into our first round with a small check and has made the biggest impact of anyone on the cap table.”
Sam Naparstek — Founder, Rocco

“In addition to fundraising and networking, Andrew’s intuitive sense of storytelling has been helpful in how we go to market and develop our offering.”
Oz Woloshyn — Founder, Kaleidoscope

Away
Sir Kensington
The Infatuation
Savory
Chill House
Frank Darling
FireFly
SlipStream
Rocco
Kaliadoscope
Sang
Vendora
Wait What
Montra
Charmspring
Tape
Fair Harbor
Counter Service
MSCHF
Lore
Rocco Sports Bar
Panier

The strongest version for your personal website (recommended)

Andrew Deitchman was the founding U.S. partner of Mother, helping bring the independent London agency to America and establish its presence globally. Mother would go on to become one of the most influential creative companies of its generation—known for redefining how brands connect with culture. The experience shaped Andrew’s lifelong focus on building companies that sit at the intersection of creativity, business, and human experience.

True story. I co-founded Oceans, an off-shore recruiting and staffing company that taps the best talent from Sri Lanka. This is thanks to the vision, leadership, and pure hustle of my friend and frequent collaborator, Ian Myers.

This business ended up not being so foreign to me (pun intended). From the beginning, we focused on building an employee culture that translated into a great client experience. Easier said than done, and the credit all goes to Ian and the team. Below: a few fun facts and pictures from travels to Sri Lanka.

• Fact
• Fact
• Fact
• Fact
• Fact
• Fact

Being part of New Stand will forever be a defining part of my career and life experience. My co-founders and I had a bold vision for blending retail and media. At a time when the world was pushing ‘content to commerce’, we were pushing ‘commerce to content’ — using our stores and app to intro people to cool new things. We REALLY went for it — over $50M raised, partnership with the largest real estate company in the world, and a number of big pivots. We saw some great success. But we also made too many mistakes…and Covid kinda put the nail in the coffin. New Stand has been restaged and has helped to form a new venture, Daycast. I am forever grateful to my co-founders, employees, investors, advisors, partners for helping me get this incredible experience. The biggest gratitude shout-out goes to my wife Heather, who road a rollercoaster with me for ten years without complaining too much.

I’ve worked with a lot of extraordinary creative people over the years. My friend and creative partner, Heather Dixon, may just top the list. Her ability to blend and bend disciplines from design to photography to poetry is kinda freakish. Most importantly, she turns that range into work that’s unmistakably original and impactful.

I love that Heather is an entrepreneur and independent spirit. She left Mac Cosmetics to found her own studio at age 24. From their cool Bushwick digs, Studio HMVD did work that people noticed. I was one of those people. And, I somehow managed to rope her into creating a new studio with me. We call it Overeasy. Check it out.